One term that’s getting a lot of press these days is native marketing. While it’s likely that you’ve been seeing and hearing a lot about it, this is one term that many people have a hard time understanding.

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This is a story from the archives. It was written for a previous business, but I think the moral is valid no matter what business we are in.

There once were three men, each driven by the need to make a success of themselves and their lives. Each man headed off to work every day looking for something that would change his way of life for the better.

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A call to action (CTA) is necessary if you want to drive customers from your blog posts to your website. They can direct traffic to your website, generate conversions and increase social media chatter about your business. What is the point of spending all that time writing posts for your audience if you aren’t able to convert the leads at some point? Your well-constructed call to action, is the perfect way to do just that.

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The hunt for the free stock photo is over

(Blog post updated.)

Stock photos are necessary to fill in the blanks, to say what cannot be said through words and ensure your website or blog is attractive enough to keep your visitors interested. Thankfully for entrepreneurs, website owners, and bloggers, there are more than enough cheap, or even free, stock photo sites to go around without having to resort to expensive stock photo websites.

To save you time and money, we have put together this comprehensive stock photo list featuring some of our favourite free and cheap stock photo sites. Happy searching!

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